IT Services Mobile SEO - Complete Guide

❌ Blocking CSS, JavaScript, or images on mobile

Google can't properly render your mobile page, leading to poor indexing and rankings.

✅ Never block resources in robots.txt or via other methods. Let Google access all necessary files.

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❌ Text too small to read on mobile

Poor user experience and mobile usability errors in Search Console.

✅ Use base font size of at least 16px. Ensure text is readable without zooming.

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❌ Touch elements too close together

Users tap wrong buttons accidentally. Frustrating experience causes high bounce rates.

✅ Make touch targets at least 48x48 pixels with adequate spacing between elements.

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❌ Using intrusive interstitials on mobile

Google penalizes sites with pop-ups that block content. Lower mobile rankings.

✅ Avoid full-screen pop-ups. Use banners instead that are easy to dismiss.

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❌ Hiding content on mobile

Mobile-first indexing means Google primarily uses your mobile version. Hidden content may not be indexed.

✅ Ensure content parity between mobile and desktop. Show all important content on mobile.

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❌ Unplayable content on mobile

Videos, animations, or interactive content that doesn't work on mobile frustrates users.

✅ Use mobile-compatible formats. Provide alternatives for content that requires Flash or other unsupported tech.

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❌ Slow mobile page load times

High mobile bounce rates and poor Core Web Vitals. Lower mobile rankings.

✅ Optimize for mobile speed: compress images, minimize JavaScript, use lazy loading, and enable caching.

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❌ Horizontal scrolling required

Poor user experience. Users must scroll sideways to see all content.

✅ Design responsive layouts that fit mobile screens without horizontal scrolling.

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❌ Ignoring mobile-specific user intent

Mobile users have different needs and contexts. Generic experiences miss opportunities.

✅ Understand mobile user intent. Provide quick access to location, calls, and essential information.

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❌ Testing only on desktop or emulators

Real mobile device issues go unnoticed until users encounter them.

✅ Test on actual mobile devices regularly. Use emulators during development but verify on real devices.

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